What is conservative fashion? [How to wear it and recommended outfits]

We often hear the term " conservative fashion ," but in reality, many people only have a vague understanding of what it means.

What exactly is conservative fashion?

This time, we will introduce the characteristics of conservative fashion, how to wear it, and recommended outfits for women .
We've also picked out accessories and makeup that go well with conservative fashion, so if you want to master the conservative style, be sure to check it out.

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What is conservative fashion? [It's too late to ask now!]

Conservative fashion is a style that highlights a clean, elegant look and a refined, modest, mature femininity.

Simply put, it can be described as a "neat and clean older sister style fashion."

The word "conservative" comes from the English word "conservative," which means "conservative" or "modest."
In Japan, "conservative" is shortened to "konsaba," but "konsaba" is a Japanese-made English word.

The term originally became popular after being featured in women's fashion magazines during the bubble period of the 1980s and 1990s.
It was positioned as the polar opposite of casual fashion and was a fashion style that became popular as a fashion icon among office ladies and female university students (lady-like).

Today, the basic fashion style remains unchanged, being "elegant and modest," and it is popular as a classic fashion that is well-liked by both men and women and is not influenced by trends.
It is a fashion style that is widely supported by men who see it as "clean and feminine" and women who see it as "simple, easy to wear, and elegant."

Representative magazine

■ 25ans

25ans is a women's fashion magazine published by Hearst Fujingaho Co., Ltd., targeting women in their 20s to 40s.

This is a media outlet that delivers luxury that is in line with the times, with the keywords elegant, happy, glamorous, and active.

25ans official website

■ VERY

VERY is a women's fashion magazine published by Kobunsha and targeted at women in their 30s.

A woman with a strong foundation is strong, kind, and beautiful. A lifestyle magazine for women in their 30s that delivers only the information they truly need to enrich every aspect of their lives.

VERY official website

■ STORY

STORY is a women's fashion magazine published by Kobunsha and targeted at women in their 40s.

A fashion and lifestyle magazine for the "new 40-something" woman, full of intelligence and curiosity, who enjoys life to the fullest.

STORY Official Website

The difference between this and the "Kirekaji" (clean and casual) fashion style

Kirekajie (smart casual) fashion is often cited as a fashion style that is close to conservative fashion, but the difference is whether or not it has a " casual element ."

The sharp casual style involves dressing down outfits using neat items by adding sneakers, caps, etc.

On the other hand, conservative styles tend to emphasize "elegance" and "cleanliness," so casual items are rarely used, resulting in an overall feminine and elegant look.
Because it is designed to be as neat and tidy as possible, it creates a neat and tidy look that makes a good impression on people of all ages.

Conservative styles have almost no casual elements, while sharp casual styles always include casual elements , so the two fashion styles can be said to be completely different.

Differences from feminine fashion

Therefore, it is difficult to clearly express the difference between conservative and feminine styles, but if I had to say, there are differences in the "silhouette" and "impression given."

The feminine style is characterized by soft silhouettes that give a more feminine and rounded look, and a soft atmosphere that gives a friendly and approachable feel.
Therefore, outfits with a slightly sweet and cute impression that may not be suitable for an office setting can also be categorized as such.

On the other hand, conservative styles are characterized by a style that gives a more intellectual and elegant impression.
Perhaps the difference between feminine and feminine types is that they do not cause discomfort to any person or situation.

Difference from office casual

Just like conservative styles, they can be worn in the office, but just like the difference between sharp casual and conservative styles, they can also incorporate casual elements.

This results in differences in the versatility of the outfits that can be worn.
In the office casual style, there are some outfits that are not suitable for important business situations, but this is not the case with conservative styles.

Also, conservative fashion is not necessarily limited to the office or business setting.
One of the characteristics of conservative clothing is that it can be worn even on your days off.

Characteristics and appeal of conservative fashion

Conservative fashion, perfect for adult women, is full of charm that attracts many people.
In particular, for working adult women, it can be used in a variety of situations, and as a convenient and reliable fashion style, it has always been popular.

Now, let's take a look at some of the specific features and appealing features.

■ Characteristics and appeal of conservative fashion

1. Can be worn by people of all ages
2. Gives a feeling of neatness and cleanliness
3. Easy to appeal to everyone
4. Easy to combine with casual and feminine styles

Can be worn by people of all ages

Once you become a working adult, you'll need more outfits for the office, so this is sure to be a great help!
It's a fashion style that every woman in her 20s and older should definitely master.

So, be sure to research conservative outfits that suit you!

Gives a feeling of neatness and cleanliness

When it comes to conservative fashion, cleanliness and elegance are what really appeal.
Just wearing it gives you a neat look, making it easy to make a good impression in any situation, regardless of age or gender.

A neat look will enhance your femininity, making it great for dates and meeting people!
In any case, conservative fashion is the best choice for situations where first impressions are important or where you are likely to be conscious of your appearance in the eyes of others.

It should create an exquisite balance that's neither too flashy nor too formal!

Also, in business situations, it will make you look like a capable woman who can do her job flawlessly.
She hardly uses any techniques to make her clothes look casual, which brings out the vibe of a reliable and capable woman.

The reason it is popular in the office scene is that there is no doubt that you can't go wrong with a conservative outfit.

Furthermore, a flawless and neat appearance makes you appear more like an independent woman who doesn't flatter others.
When it comes to meeting people, women who wear girly fashion that makes you want to protect them are popular, but recently it seems that many men are also attracted to independent women.

By creating a strong impression, you may be seen as a reliable person both at work and in your personal life.

Easy to appeal to everyone

Conservative outfits are useful for both business and private occasions, both on and off the job.

Conservative fashion items tend to have basic and simple designs.
This means it doesn't look too flashy and is easy to like.

Also, if you focus on basic colors such as monotone, gray, and brown, you can create a coordinated look without looking unfashionable.
Even those who are not very knowledgeable about fashion will find it easy to create an outfit.

They are also extremely versatile, so if you have a few shirts, jackets, and bottoms in basic colors, you'll be able to expand the range of your outfits in no time!

Easy to combine with casual and feminine styles

In particular, casual and feminine elements are easy to incorporate and go great together!

You can tone it down by incorporating casual elements like denim pants and sneakers, or if you're going on a date, we recommend incorporating girly elements and going for a more feminine look.
It is a classic conservative fashion style, but you can also flexibly change the atmosphere to match other fashion styles.
Perfect for those who want to enjoy a variety of fashion styles.

Try dressing in a way that suits the occasion, not just business settings, but also holidays, girls' nights out, etc.

Also, because it is often used as office casual wear, there are a wide variety of conservative apparel brands.
Nowadays, there are a variety of brand shops selling items ranging from those suitable for formal business situations to more feminine items.

Because it's a fashion style that can be used in any occasion, it's easy to get hold of and there's a wide range of items to choose from.

Cute and conservative outfits for teens and twenties

For women in their teens and twenties, adding a playful touch to conservative fashion by incorporating patterns and trendy items is a good idea.
We recommend incorporating sweet elements that suit your age and creating a feminine look.

We will introduce conservative outfits recommended for women in their teens and twenties, divided by season.

■ Conservative outfits recommended for teenagers and people in their twenties [by season]

1. [Spring Edition] Stay on trend with a blouse and chiffon skirt [Teens and 20s]
2. [Summer Edition] Add a playful touch with an A-line dress [Teens to 20s]
3. [Autumn Edition] Add a mannish touch with a tailored jacket, skipper blouse, and button-front skirt [Teens-Twenties]
4. [Winter Edition] "Tailored Jacket x High Neckline Knit x Flared Skirt" for a Beautiful Look [Teens - 20s]

[Spring Edition] Stay on trend with a blouse and chiffon skirt [Teens and 20s]

A sheer material like a chiffon skirt will add elegance to a conservative outfit and create a light look.

Add a touch of glamour to your face with bright accessories in vibrant tones.

If you coordinate your pumps and bag in ivory colors, you'll have a spring-like feel while still exuding a neat and mature look.
However, be careful not to wear pumps with too high heels.

[Summer Edition] Add a playful touch with an A-line dress [Teens to 20s]

A simple A-line dress in white will give you a clean look.

A playful design, such as puff sleeves, will give off a trendy look that is perfect for teens and twenties, creating an elegant and cute look.
Also, if you choose a natural long hairstyle, it will add an extra touch of elegance to your conservative outfit!

[Autumn Edition] Add a mannish touch with a tailored jacket, skipper blouse, and button-front skirt [Teens-Twenties]

Throwing on a tailored jacket adds a sense of solidity, making it perfect for balancing out your outfit!

Also, by pairing it with boots that are not too bulky, you can enhance the seasonal feel while also highlighting a masculine look that suits your age.
Adding a beret to finish off the look will give off a sophisticated yet playful vibe.

[Winter Edition] "Tailored Jacket x High Neckline Knit x Flared Skirt" for a Beautiful Look [Teens - 20s]

It is recommended to keep the overall color palette in brown tones as this will match the seasonal feel.

Eliminating patterns will give you a more conservative look, but it will also make you look less like a teenager or someone in their twenties, so consider wearing stylish boots.
Pair it with a flared skirt or heeled boots for a more elegant look.

Instead of a tailored jacket, you can also pair it with a slightly voluminous long outerwear.
In that case, it's best to balance it out with a smaller bag.

Stylish conservative outfits for those in their 30s

Women in their 30s are at an age where fashion that exudes both youth and adult sexiness shines.
A feminine outfit is good, but a stylish and conservative style is also good!

We will introduce conservative outfits recommended for women in their 30s by season.

■ Conservative outfits recommended for people in their 30s [by season]

1. [Spring Edition] A classic look with a square neckline knit and an A-line skirt [30s]
2. [Summer Edition] A simple and streamlined A-line dress [30s]
3. [Autumn Edition] A clean look with a tailored jacket, blouse, and slacks [30s]
4. [Winter Edition] Modest Look with a High-Neck Knit and Mermaid Skirt [30s]

[Spring Edition] A classic look with a square neckline knit and an A-line skirt [30s]

The key is to combine cool blue and white colors.

Also, if you combine it with a top that has a square neckline that exposes your neck, you can show off your décolletage and achieve a slender appearance.

Furthermore, if you wear pumps that match the color of your skirt, you will look even more clean and elegant!

If you coordinate your accessories with a consistent color, you will create a stylish look.

[Summer Edition] A simple and streamlined A-line dress [30s]

Summer is definitely the season when you want to wear a dress.
Women in their 30s should stand out from the crowd by incorporating chic colors such as gray, even in the summer.

A simple A-line dress can be worn in the office, and choosing a natural silhouette that doesn't show off your body lines too much will give you a more clean look.

Also, if you use ivory-colored accessories such as bags, you will instantly create a sophisticated look.

[Autumn Edition] A clean look with a tailored jacket, blouse, and slacks [30s]

A conservative outfit that combines a long tailored jacket with a simple blouse and slacks.
The key is to choose tight slacks!

It's a classic look that even beginners can easily incorporate ♡

If you want to take it up a notch, try wearing a monochrome or brown outfit to add a touch of autumn vibes.

If you keep in mind an overall tight silhouette, you will look slimmer and more streamlined, giving you a more stylish look.
If you're tired of pumps, we recommend loafers, which give a more formal look.

[Winter Edition] Modest Look with a High-Neck Knit and Mermaid Skirt [30s]

When it comes to conservative winter outfits, chic colors are a must!
If you choose a black high-neckline knit and a tight dark brown mermaid skirt, you will have an elegant and conservative look suitable for women in their 30s.

Especially recommended for adult women who don't want to be too flashy.

Also, using similar colors for accessories such as your footwear and bag will create a sense of unity and make your outfit look stylish.

A sophisticated and conservative look for those in their 40s and above

For women in their 40s and older, a casual, sophisticated and cool look is recommended.
Conservative fashion makes it easy to create a sophisticated, grown-up look, giving you a sense of stylish ease.

We will introduce conservative women's outfits recommended for women in their 40s and above, divided by season.

■ Conservative outfits recommended for those in their 40s and older [by season]

1. [Spring Edition] "Tailored Jacket x T-Shirt x Slacks" for Office Casual Style [For Ages 40+]
2. [Summer Edition] Create a sophisticated look with a shirt and slacks [For ages 40+]
3. [Autumn Edition] A chic look with a high-neck knit and an A-line skirt [For ages 40+]
4. [Winter Edition] A classic choice: a chesterfield coat, a turtleneck knit, and straight pants [For ages 40+]

[Spring Edition] "Tailored Jacket x T-Shirt x Slacks" for Office Casual Style [For Ages 40+]

Pairing a tailored jacket with a simple white T-shirt creates an office casual look.
Other than that, choose slacks and heeled pumps for a conservative look.

Be careful, choosing a T-shirt with a striped pattern will make the outfit look more casual!
Matching the color of your feet to the color of your jacket or pants will give you a sophisticated look.

[Summer Edition] Create a sophisticated look with a shirt and slacks [For ages 40+]

For women in their 40s and older, we recommend a cool, conservative look combining a striped shirt with slacks in the summer.

Bringing the whole outfit together in monotone colors will make it look more sophisticated.

Add a touch of formality with accessories such as a bag or watch and enjoy a conservative look that is perfect for a relaxed, mature woman.

[Autumn Edition] A chic look with a high-neck knit and an A-line skirt [For ages 40+]

Women in their 40s and older can create a chic look by pairing a high-neckline knit with an A-line skirt in an argyle check pattern.

You can create a calm atmosphere by using mature black colors.
The not-too-flashy argyle check pattern neutralizes the look nicely, even if you're going for a black outfit, so it doesn't look too dark.

Also, by limiting the amount of skin exposed and keeping the silhouette tight, you can create a mature, sexy look.

If you wear a black outfit all over your body and add a black bag to it, you'll have a perfect and neat look.

[Winter Edition] A classic choice: a chesterfield coat, a turtleneck knit, and straight pants [For ages 40+]

A classic outfit that combines a brown chesterfield coat with a turtleneck knit.

A long coat in brown tones goes great with any age group, so it's sure to create an elegant, conservative winter look!

The key is to choose tight, straight pants.

As long as the color combination of the knitwear and pants is not too flashy, a classic outfit can be transformed into a sophisticated style in an instant ♡
In winter, we recommend wearing black tones to create a more clean and tidy look.

Depending on your generation, it's okay to choose boots and bags made from shiny materials to enhance the luxurious feel.

Perfect for conservative fashion! Introducing recommended makeup and accessories

The key to conservative fashion is to not skimp on makeup or the choice of accessories!

No matter how elegant your outfit is, if your makeup and accessories are sloppy, it can ruin everything.

We will introduce makeup and accessories that go well with conservative fashion.

■ Makeup and accessories that go well with conservative fashion

1. Natural makeup is the basis
2. Bob hair or long hair is recommended.
3. Accessorize with delicate necklaces and pearls for a sophisticated look.
4. The bag has a square design that keeps its shape.
5. Pumps are the best for your feet

Natural makeup is the basis

When it comes to conservative fashion, cleanliness is key!
When it comes to makeup, try to avoid it being too flashy and instead go for natural makeup to highlight your calm and elegant features.

It is important that the base is not too thick and has a glossy, translucent finish that leaves a natural skin look.

If you wear too much eye makeup, you risk looking unpleasant.
Create a natural gradation using brown or gold eyeshadow that blends well with your skin, then use eyeliner and mascara sparingly.

If you use blush and lipstick that are not too flashy and give off a healthy glow that radiates from within your skin, it will enhance your elegant outfit!

Bob hair or long hair is recommended.

As for hairstyles, a neat, one-length short bob or straight long hair would go perfectly with this look.

You don't need to worry about the length of your hair, but flashy hairstyles such as thick bangs or bright hair colors are a no-no!
It is better to have a clear part in your hair and choose a natural-looking brown or black hair color.

When curling your hair, it's best to use a curling iron that is 32mm or larger and curl it loosely!
Curling your hair just enough to move the ends will enhance your femininity.

Also, with conservative fashion, hairstyles that leave loose hair or hair that falls over your face are a no-no!
A tight, clean hairstyle with no loose strands is a must.

This is because there is a risk that a hairstyle that you adopt with the intention of looking stylish could make a conservative outfit look sloppy.
If you want to look extremely clean, we recommend a hairstyle that keeps your hair tightly tied up and doesn't cover your face.

Accessorize with delicate necklaces and pearls for a touch of elegance.

As for accessories, delicate designs that are not too flashy will be easy to match with conservative fashion.

A delicate necklace that peeks out from under your blouse will make you look elegant.
For earrings, we recommend choosing small pearls to add a feminine touch.

The bag has a square design that keeps its shape.

If you're incorporating conservative fashion into your office look, we recommend a square bag with a gusset that can stand on its own!

If your bag loses its shape when placed on a desk or chair, it will ruin the neat look you've created.
When choosing a tote bag, it is a good idea to choose one made of a hard material and with a design that will not lose its shape when placed down.

Pumps are the best for your feet

Pumps are the best footwear.
The key is to choose heels that are neither too high nor too low.

Considering ease of walking and aesthetics, shoes up to 5cm thick are suitable for everyday use.

If it's too flat, it can look too casual and sharp.
On the other hand, if it's too high, you'll likely look like a gal, so be careful!

If you want to increase your likeability, conservative fashion is the way to go!

Conservative fashion is a versatile style that can be worn in a variety of situations.

Many people seem to avoid it for some reason, but recently, styles that incorporate trends have been gaining popularity.
It can be worn both on and off the job, and it's great that it won't look unfashionable when you're wearing it.

If you want to take your likeability and fashion sense up a notch, try creating a conservative outfit that suits your taste!